Fondpeace

Human Cant

2 months ago

...

Delving deeper into AGF Videoforschung's impact! 🚀 Streaming is surging! AGF Videoforschung, in cooperation with GfK, DAP, Nielsen, and ANKORDATA, reveals the evolving landscape of video consumption. From a significant percent increase in streaming viewing duration between 2022 and 2023, to average daily viewing durations measured in minutes, the data paints a vibrant picture. AGF's commitment extends beyond mere measurement, investing millions in annual research to provide accurate and comprehensive insights. With roughly 250 video offerings monitored and a dedicated focus on expanding digital audience measurement, AGF is at the forefront of understanding how viewers engage with content. Carsten Schwecke's leadership at RTL Deutschland further fuels these advancements, driving commercial, technological, and AI-driven activities. Stay tuned as AGF continues to refine its methodologies, integrating data from diverse sources like HbbTV and Sky set-top boxes, ensuring the most representative and insightful audience data available. #AudienceMeasurement #StreamingData 📊📈